Reviews do not have to be positive! We encourage you to include the reasons why you did not like the product in your reviews and these critical comments are actually very helpful for the brand to improve their product.
We still encourage you to be just as specific as you would be in a positive review. If you need some ideas, think about the following questions to help guide your writing:
- What aspect of the product did not resonate with you?
- Was it the price?
- Was it confusing to use?
- Was there a quality issue?
- How does it compare to what you currently buy?
- What would you change about their product?